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Rain Wuyu Liu (Ph.D., Michigan State University, 2017) is an Assistant Professor of Communication at the College of Social Behavioral Sciences. Her research focuses on the impacts of communication messages on health and environmental information processing, attitude change, and behavior promotion.
Rain has extensive experience with grant-funded interdisciplinary projects (e.g., National Science Foundation). She is also actively involved in community-based activities and collaborates with environmental advocacy groups, such as Sustainable Tucson, to translate research into meaningful local impacts.
Her work has appeared in journals including Environmental Communication, Communication Monographs, Health Communication, Communication Studies, American Behavioral Scientist, Sustainability, Current Research in Ecological and Social Psychology, and International Journal of Intercultural Relations. She has received multiple Top Paper, research excellence, and dissertation awards from the National Communication Association (NCA), International Communication Association (ICA), and International Association for Intercultural Communication Studies (IAICS). She teaches courses in public relations, intercultural communication, research methods, and communication campaign design and analysis.
Rain is passionate about applying theory-driven, evidence-based communication principles to address real-world health and environmental challenges
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